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    <loc>https://soc3change.com/clients/ihg-hotels-amp-resorts</loc>
    <changefreq>monthly</changefreq>
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    <lastmod>2025-12-12</lastmod>
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      <image:title>Clients - IHG Hotels &amp;amp; Resorts - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1765503196745-Q7TDB9AYSR5QV97ZOA4X/Library+-+7+of+8.jpeg</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
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      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
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    <image:image>
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      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
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    <image:image>
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      <image:title>Clients - IHG Hotels &amp;amp; Resorts - Make it stand out</image:title>
      <image:caption>Example of badge system</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1765503554592-NJYLUY7OCTGLUQ6G0AIZ/Library+-+3+of+8.jpeg</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
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    <image:image>
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      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1765503765721-NN9YNI6AF9OKBAFCI4Q7/Library+-+4+of+8.jpeg</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/37a5e82b-3122-48f2-9bec-ddbdc92de296/Library+-+5+of+8.jpeg</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/550ac771-5cde-4602-99c3-4b818b716d4d/Library+-+6+of+8.jpeg</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1765504440871-5R8LERVVSM4QWME2LUU4/1950s+HI.png</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
    </image:image>
    <image:image>
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      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1765504446595-Q7BEL949AAW2OM9GVI8W/1970s+HI.png</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1765504446058-F6WP7XSJGEX6YF5WJSRR/1980s+HI.png</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1765504450578-ZZ3BYHGMU74N3S29OL1Q/1990s+HI.png</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1765504451012-I9DKC70O6T0M2YOPXF0A/2000s+HI.png</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1765504453599-CZW4GVQ865N5QVQQCAIW/2010s+HI.png</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
    </image:image>
    <image:image>
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      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/8d12ba13-775c-465b-ab61-60e385ba727a/Screenshot+2025-12-11+at+8.58.12%E2%80%AFPM.png</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts - Make it stand out</image:title>
      <image:caption>Home screen of website</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/4f99293e-ea3d-42a3-8eaf-bf00af76602a/Screenshot+2025-12-11+at+9.01.53%E2%80%AFPM.png</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts - Make it stand out</image:title>
      <image:caption>Promotional contest flyer</image:caption>
    </image:image>
    <image:image>
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      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1765505516887-BAN0BH6BSJW8CY7K82PD/Screenshot+2025-12-11+at+9.11.51%E2%80%AFPM.png</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/c9bb0950-8bd5-4478-b3f1-5d9e3a013f02/Screenshot+2025-12-11+at+9.16.37%E2%80%AFPM.png</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/44f3c9fb-ffa2-4a47-95a7-2008901c8d4f/Screenshot+2025-12-11+at+9.17.57%E2%80%AFPM.png</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/60e02d74-1bda-40c6-a6bd-5f9a55e46d6d/Screenshot+2025-12-11+at+9.18.55%E2%80%AFPM.png</image:loc>
      <image:title>Clients - IHG Hotels &amp;amp; Resorts - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://soc3change.com/clients/tudor-place</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-02-02</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/da22f367-612e-408e-8dbf-256e7b547dde/TudorPlacelogo.webp</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/297634e8-6c29-4cfa-83c4-1204ae5317cd/Screen+Shot+2026-01-28+at+1.23.54+PM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Here is an example of a press release for the project:</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/f1e734e3-9443-49dd-a93f-7d541dc816e6/Screen+Shot+2026-01-28+at+1.24.05+PM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/7611c3c5-00be-4a6f-b360-1ecd64a736da/Screen+Shot+2026-01-28+at+1.24.16+PM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Map Mockup</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/cb92f238-1bee-4e75-9c10-8e9b67a38090/Screen+Shot+2026-01-28+at+1.24.30+PM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Scavenger Welcome Letter</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/863b6c9c-60df-4aff-9908-282dad2a1064/Screen+Shot+2026-01-28+at+1.24.47+PM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Example of Tudor Night Scavenger Plaques: Once they find the object, they are met with these types of plaques, congratulating them on finding the artifact, and giving a description of what these artifacts were used for.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/3cfb0bd2-089d-4d9e-8927-92080e04404f/Screen+Shot+2026-01-28+at+1.32.08+PM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Rewards: Budget permitting, we can create these wristbands as a reward for completing the scavenger hunt, incentivizing intentional learning while giving the kids a physical reward to look forward to.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/7d876897-7b3c-4f3e-97f9-5053e3593be0/Screen+Shot+2026-02-02+at+8.29.46+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/e2cd1a98-0223-48e2-987c-e21438527e69/Screen+Shot+2026-02-02+at+8.35.27+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/20014617-3151-4d9b-acc5-74e6d8c49b86/Screen+Shot+2026-02-02+at+8.36.22+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/c6063741-d5ca-4141-ae92-92e5c8a5bdba/Screen+Shot+2026-02-02+at+8.36.41+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/fd5c1441-fbb0-42a7-b3a4-e41565198f61/Screen+Shot+2026-02-02+at+8.41.07+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/e79e7d12-3130-4b9c-98a6-9808780770ea/Screen+Shot+2026-02-02+at+8.41.17+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/0dafabb3-8efe-4700-b96a-8b5f223e5e84/Screen+Shot+2026-02-02+at+8.42.51+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/5e62be49-853f-4020-938b-0d13268ef3ef/Screen+Shot+2026-02-02+at+8.46.11+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/ee712808-30fc-44ab-b35c-bcaf5c7a2d4c/Screen+Shot+2026-02-02+at+8.47.45+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1fa796c2-39a5-4714-920b-d78b579f2827/Screen+Shot+2026-02-02+at+8.47.58+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/7e6b88e9-be15-4a39-8c65-e8251167a677/Screen+Shot+2026-02-02+at+8.48.23+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/0e004e22-5d8d-4ce2-8329-4ee51b195aa4/Screen+Shot+2026-02-02+at+8.48.33+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/2c547994-5689-480e-8862-7b5483fce1ef/Screen+Shot+2026-02-02+at+8.48.44+AM.png</image:loc>
      <image:title>Clients - Tudor Place - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://soc3change.com/clients/nestleusa</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1c8ee956-a1db-43b6-9175-379b507e8bf9/nestle+logo.jpg</image:loc>
      <image:title>Clients - Nestle USA</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/9ecebb09-81ff-489c-8baa-7ba7b05c1381/nestle+yep+logo.jpeg</image:loc>
      <image:title>Clients - Nestle USA - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/f40d7782-085b-479e-b9e3-0c611235f218/Screenshot+2025-10-14+at+12.07.26%E2%80%AFPM.png</image:loc>
      <image:title>Clients - Nestle USA - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/add5d429-b0fa-49d8-b7f4-f4e76129173a/Screenshot+2025-10-14+at+12.26.48%E2%80%AFPM.png</image:loc>
      <image:title>Clients - Nestle USA - YEP! We Can Nestle Challenge Social Media Poster</image:title>
      <image:caption>YEP! We Can Website: https://www.nestleyouthentrepreneurship.com/</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/c6ea679d-eb05-4743-b648-8cfa5dff9332/Screenshot+2025-10-14+at+12.16.49%E2%80%AFPM.png</image:loc>
      <image:title>Clients - Nestle USA - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/ebce5fb7-751f-454f-8022-b6119b0fc1f8/Screenshot+2025-10-14+at+12.26.59%E2%80%AFPM.png</image:loc>
      <image:title>Clients - Nestle USA - Make it stand out</image:title>
      <image:caption>Flyer</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/8f83830e-d564-4556-99e1-acd63fd83b5d/Screenshot+2025-10-14+at+12.24.11%E2%80%AFPM.png</image:loc>
      <image:title>Clients - Nestle USA - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/c7574e75-0a51-48a8-87da-1206509c21c2/Screenshot+2025-10-14+at+12.27.21%E2%80%AFPM.png</image:loc>
      <image:title>Clients - Nestle USA - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/e0a6d519-14fd-45db-8a07-6dd6da4c0c7a/Screenshot+2025-10-14+at+12.44.01%E2%80%AFPM.png</image:loc>
      <image:title>Clients - Nestle USA</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/57fab29c-ddfa-427b-a99d-29ee3990c763/Screenshot+2025-10-14+at+12.44.05%E2%80%AFPM.png</image:loc>
      <image:title>Clients - Nestle USA</image:title>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/9e5150d0-e36f-443a-9ec9-e290128887a3/Screenshot+2025-10-14+at+12.44.10%E2%80%AFPM.png</image:loc>
      <image:title>Clients - Nestle USA</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://soc3change.com/clients/expedia-group</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-07</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/4ef572cb-de53-4540-a2c2-ed8f70988786/BPTW_Expedia-Group_011924.png</image:loc>
      <image:title>Clients - Expedia Group - The Key To Friendship: Research, Innovation, and Operations Analysts Isabella Solomon, Sabrina Capello, Demitra Moutoudis, and Richelle Ngo</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/79ba298d-c6e0-4440-8559-85926eb30e7b/D1.png</image:loc>
      <image:title>Clients - Expedia Group - Deliverable #1: Wherever life takes you</image:title>
      <image:caption>Deliverable #1: Wherever life takes you. As the first deliverable, RIO created this short emotional video to kick off the campaign, positioning Hotels.com as the bridge to creating shared memories through travel. Crafted with the intention of connecting Hotels.com to the audience on an emotional level, the video evokes feelings of nostalgia for a time where friendship was simple. To achieve this, the team strategically selected emotional audio media and impactful video montages to depict the simple connections in life, emphasizing that Hotels.com can reignite friendships, combat loneliness, and make every life milestone a memory through their travel-booking app.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/891e2ef4-2d97-499d-99e9-f23039afa8d6/Picture2.png</image:loc>
      <image:title>Clients - Expedia Group</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/3298dd28-d57d-4008-b008-aa5e36530a17/Picture3.png</image:loc>
      <image:title>Clients - Expedia Group - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/b7c0d56d-69cc-4ac6-952e-f468a71539db/Pic4.jpg</image:loc>
      <image:title>Clients - Expedia Group - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/4325d58e-4686-4a37-9ad0-21184a2fd88d/Pic5.jpg</image:loc>
      <image:title>Clients - Expedia Group - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/bbd8d628-7159-4bc8-b69f-206fce3eff12/Pic6.jpg</image:loc>
      <image:title>Clients - Expedia Group - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/98a33981-1192-4fa1-b0a0-b6f8268a05a1/Pic7.jpg</image:loc>
      <image:title>Clients - Expedia Group - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/8496f9bb-1b44-4694-967f-70e32d040c68/Pic8.jpg</image:loc>
      <image:title>Clients - Expedia Group - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/47406182-7cdc-433b-bad0-f2587ecfac87/Pic9.jpg</image:loc>
      <image:title>Clients - Expedia Group - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://soc3change.com/clients/washington-english-center</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/b062f7d5-490d-44e5-b2fb-ca640976cdea/Screen+Shot+2024-10-08+at+1.09.41+PM.png</image:loc>
      <image:title>Clients - Washington English Center</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/737b9f71-8825-4348-9f53-be83ffd997a9/Brand+WEC+Spanish.png</image:loc>
      <image:title>Clients - Washington English Center - Overall Idea: Strategically place an eye-capturing poster at the Metro Center station, located right across the street from the new Washington English Center location, to indicate the convenient location. This deliverable should include a call to action and a way to learn more information, such as a QR code. Additionally, the poster should have visually appealing elements, colorful graphics, and catchy phrases to capture passerby’s attention. Depending on the requirements from the Metro, the poster may have to be adapted to fit the Metrobuses versus the Metrorail. Metrobuses: Advertising displays are available on the sides, backs, and interiors. Metrorail: Backlighted advertising displays and two-sheet poster displays are available in Metro stations. Advertising space is also available inside rail cars. Target Audience: Prospective Students The placement of WEC advertisements on the Metro system is intended to target evening commuters who might not otherwise be aware of their offerings, relating to Objective #1.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/ee1cb19f-ea1a-4d86-88d5-b4b0eb303f8f/commengagement.jpg</image:loc>
      <image:title>Clients - Washington English Center</image:title>
      <image:caption>Overall Idea: Allow Academic Credit for Volunteers Introduce a new program through Washington English Center that allows college and university students to become engaged with the nonprofit through volunteer or internship opportunities. Relating to Objective #2, WEC can appeal to college and university students seeking an intersection between community service and course credit towards their graduation to bolster their volunteer and community engagement base. Option One: Create internship positions within WEC for college and university students to apply for. The position would be unpaid, however it would be able to be used for course credit towards graduation. Internship positions could be for social media creation, event planning, teaching, tutoring, etc. Option Two: American University’s Center for Leadership and Community Engagement offers Community-Based Learning &amp; Research Courses that offer undergraduate students the opportunity to experience service-learning as part of an existing course. Students complete 20 hours of community service or a service project related to their course content and facilitated by the faculty member. Washington English Center could be proposed as a client to a CB course, such as Public Relations Portfolio. Option Three: The Center for Leadership and Community Engagement also offers their Community Service-Learning Program (CSLP), which provides an opportunity for undergraduates to work with a community organization, such as a non-profit, while earning an additional credit towards graduation. Washington English Center can be registered on GivePulse, where students who are also registered complete a 40-hour service-learning experience with a community partner of their choice for course credit. Target Audience: Volunteers In any of these options, Washington English Center will provide a new incentive for university and college students to become involved, as WEC is looking to increase the number of volunteers they have.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/4a85d0a4-828e-4b9f-8f10-03bae8f49eb6/CommCalendar.jpg</image:loc>
      <image:title>Clients - Washington English Center</image:title>
      <image:caption>Overall Idea: Create a Washington English Center Community Calendar Create an in-website Community Calendar that has themes for each month that recognizes and celebrates the importance of diverse identities and cultures. Each month, the Washington English Center will have a theme—for instance, February is Black History Month, March is Women’s History Month, April is Celebrate Diversity Month (with World Health Day and Earth Day), and so on (Foundation List). *The creative team is not expected to schedule the entire year’s specific activities; rather, they should create a mockup of ideas and coordinating social media posts for each theme. Within this calendar, there would be themed events, contests, giveaways, activities, and social media posts recognizing the coordinating month’s DEI celebrations and observations. Currently, WEC already does this: Halloween Costume Party Contest, Virtual Trivia Night, WEC Community Happy Hour, and more. Through this community calendar, two objectives intersect: centering these themed monthly celebrations and observations emphasizes WEC’s values of recognizing and celebrating diversity and inclusion (Objective #3), while also providing social media content that aligns with their offerings, opportunities, and community engagement (Objective #4). Target Audience: Current Students, Future Students, Volunteers, &amp; Donors This deliverable appeals to an intersection of WEC’s target audiences—the themed months’ activities engage current students, incentivise future students, involve current volunteers, affirm current donors’ contributions, and demonstrate WEC’s attractive potential to future donors.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/ea1134a9-e186-4f5f-ad61-758d11d02f85/Rio.jpg</image:loc>
      <image:title>Clients - Washington English Center</image:title>
      <image:caption>Overall Idea: Redesign the Class Registration Process Make the Washington English Center website’s Student page, where the information for interested students to register for classes is found, more intriguing and engaging. While the information within the page is helpful for interested students, the design of the page is lackluster and visually unappealing. Also, the step-by-step information WEC has on the page could potentially seem too complicated or overwhelming to web visitors. Additionally, highlight the option for online classes so that it is more front and center. WEC expressed that they’d like to increase the number of enrollment for their online classes, and as of right now, there is only one mention of that option on the page. Introduce fun incentives for prospective students to register for classes and create coordinating social media post mockups. One option would be to launch a “bring a buddy” program where current students can bring a friend or family member to one class as a “free trial.” Another option could be to have an open house event once a month where interested students can come to meet teachers and volunteers, mingle with other current and interested students, and learn about WEC—the event could feature quick lessons or activities with attendees to engage them and show them what WEC is all about. Through this revamp, two objectives are related. With the fun incentives targeted at prospective students, WEC adds a new element to their corporation culture that would inspire greater involvement (Objective #3). Additionally, with the coordinating social media post mockups, WEC’s social media content would promote their offerings, opportunities, and community engagement (Objective #4). Beyond the objectives, this deliverable would help fulfill WEC’s wish list item of increasing the number of online students. Target Audience: Current Students &amp; Future Students Through streamlining the information to be more organized, updating the writing to be more exciting, and introducing eye-catching and engaging graphics, future students will be more incentivized to sign up for classes. Current students also visit this page to sign up for the next term of classes. Thus, the page improvement will also appeal to this audience as well, and potentially inform them on other class options they might otherwise have been unaware of.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://soc3change.com/clients/lowvdc-sgthy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-10-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/34e37b2e-a7d8-4bfb-bd4a-eb487a29a6bb/LOWV_SQ.png</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/a90de3ff-eb38-40aa-a2bf-d4f67447f19e/SOC3_Logo_Final_RGB_FullColor.jpg</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1728312601245-382P8B341XST1TNBI2FW/RTV1.png</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1728312601663-264E2S52M6RTUHAFQL7H/RTV2.png</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1728312602031-446J5BY85UKAMXSDKL0I/RTV3.png</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1728312685346-SZJHZHCJL09BF1NNGPJR/RTV4.png</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1728313494813-KKBP4ZZETQF8ZE2TXMBW/LTR1.png</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1728313494756-I8GPN96VGBTS2QDMQY8M/LTR2.png</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1728313570841-FWIMYFMSERQTWOVY5XB2/VEG.png</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/2f40705e-1aa2-4631-8f3b-d1520d7dda0a/VEG5.png</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1728313844897-INOVDM1SY483UTY47RL8/SoCal.png</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1728313844911-ZAKIAERW692QD4QQH4IP/SoCal2.png</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1728313845540-4EPR3C1M7GZ1Y7NG0M1Z/SoCal3.png</image:loc>
      <image:title>Clients - League of Women Voters of the District of Columbia - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://soc3change.com/clients/casestudyhomedepot</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/bc490de1-511e-4787-9c54-c63d93ab19e0/homedepot.jpg</image:loc>
      <image:title>Clients - The Home Depot - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/224f23d7-4f8a-4979-8877-931c861527c8/THDNewFrontier.jpg</image:loc>
      <image:title>Clients - The Home Depot - Deliverable 2: New Frontiers of Sustainability Competition</image:title>
      <image:caption>The New Frontiers of Sustainability Competition was a competition in which graduate and undergraduate students across the country were challenged with creating cutting-edge, sustainable designs for tiny homes. The created website showcases the importance of this competition in the first text box describing The Home Depot’s wish to continue to support “the integration of sustainability and innovation in architecture” through their awarded financial scholarships.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/0a02d481-b1f1-44f9-a88c-48cc84c7bc7a/THDEverywhere.jpg</image:loc>
      <image:title>Clients - The Home Depot - Deliverable 3 - Home Depot is Everywhere</image:title>
      <image:caption>This skit serves as a reminder of the lengths The Home Depot will go to amicably assimilate into communities across the United States. The team responsible created a comprehensive storyboard for the project and expanded upon it in the final released video. Throughout the skit, the narrator goes through their small community, where in the end it is revealed that each aspect they walked through was assisted by the local Home Depot.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1e939e4a-d355-475b-b823-f2ee90b1aab8/toolkit.jpg</image:loc>
      <image:title>Clients - The Home Depot - Deliverable 4 - A tool kit for impact</image:title>
      <image:caption>The Toolkit for Impact is a resource that showcases the positive consequences of Home Depot’s presence in a given community, through the lens of an elementary school, otherwise unable to open without The Home Depot’s assistance. The tool kit also provides a plethora of other Home Depot related sources further aiding in the community centric image The Home Depot hopes for. These related sources include multiple infographics further specifying objectives, insights, and utilized social media templates this campaign captures alongside highlighting specific shoppers and their personal lives. The website also includes an opinion article further illustrating the togetherness Home Depot wishes to feel with each of its communities.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://soc3change.com/clients/aldicasestudy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/1711051733263-OSK794PA2LPM1J1R7K4C/Aldi.png</image:loc>
      <image:title>Clients - ALDI - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/90389352-1ea3-466b-92ac-53b52eb3b1b4/AldiMiddle.jpg</image:loc>
      <image:title>Clients - ALDI - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/05f05585-b72f-431c-989e-230c28a40131/AldiConnectsite.png</image:loc>
      <image:title>Clients - ALDI - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/c3a5a7a5-18af-4d72-b95a-49a1553e8a40/Aldi-Style.jpg</image:loc>
      <image:title>Clients - ALDI - Local Divisions: ALDI Style - Lucas Torregrossa, Margo Flanagan, Meron Washington</image:title>
      <image:caption>Our ALDI Style campaign encapsulates a dynamic and innovative approach to marketing tailored specifically for ALDI's local divisions. Targeting the demographic of young professionals aged 23-34 residing in both urban and suburban areas seeking inventive solutions for their home needs, our campaign's primary objectives were to heighten awareness of ALDI's sustainability initiatives, foster engagement through social media platforms, and captivate potential consumers through entertaining content.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/e262f0cc-8868-410b-8581-39537d384473/AldiBrandSite3.jpg</image:loc>
      <image:title>Clients - ALDI - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://soc3change.com/clients/dccentralkitchen</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-03-16</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/63028952dd08da74c4fa2119/4a7e8221-f0fd-4a45-8693-a7e8f0b84dc9/DCCentralKitchen_logo-hi-res+%281%29.png</image:loc>
      <image:title>Clients - DC Central Kitchen - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Clients - DC Central Kitchen - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Clients - 11th Street Bridge Park: The Bridge Spot - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Clients - 11th Street Bridge Park: The Bridge Spot - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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